Individual business listings are showing up in a Google SERP page, and I’m happy with that. However, my client wants a “category” page to be evident in Google SERP.
I know a user can visit our directory page and search for plumbers (for instance), and the directory on our website will show all plumbers. This is a search query within our website.
However, the client wants a plumber page (not just a search query) that will list all the plumbers, so that this plumber page will show up on a Google search in our city for plumbers.
Do I need to create a website page for each category and develop a script to pull all plumber listings to that new page in order for it to show up as a category page in Google SERP?
Not sure how to proceed to have category pages show up in Google SERPs, or if I need to research a different plugin or custom solution.