Hello,
your idea to import the text sounds correct, and let us know if there are other special requirements for the ‘place saver’ text, which I am not familiar with.
About limiting the icons, it sounds like you already know about the options available?
Both options are at:
GeoDirectory – Design – Map
The first is to not show certain categories from the Home map only –
Select category to untick by default on map
This option might be best for you, because it will only take effect on the Home Map, but not effect the Listings map, and will only untick the categories as opposed to hiding them completely.
The other option at the bottom hides them completely from all the maps.
At this point it looks like you don’t yet have categories created. Create those and try out the options and let us know what you think.